Not all fiber is pure fiber. But ours is.

Did you know that over half of the so-called “fiber” connections in North America really aren’t? These hybrid connections (known as HFC) use fiber to bring high-speed data into neighborhoods. But the last mile or two of the connection—the hookup to the home—is carried by old-fashioned coaxial cable, slowing down the data and causing the usual bandwidth issues.

Today less than a quarter of fiber traffic is sent over pure-fiber FTTH (fiber to the home) connections. If you want true speed, reliability, and upgradability, don’t settle for “fake fiber” HFC. Let Atherton Fiber bring pure, clear fiber straight into your home.

If you want true speed, reliability and upgradability, don’t settle for “fake fiber” HFC. Let Atherton Fiber bring pure fiber straight into your home.

Broadband: The fast lane to the internet.

The term “broadband” refers to high-speed data access, which virtually all customers use as a gateway to the Internet. Broadband provides superior performance for data-intensive online services such as streaming, data transfer, or video communications. The FCC defines broadband as providing at least 25 Mbps of data downstream to a device and 3 Mbps upstream, though most providers offer faster speeds than those.

Fiber: Broadband’s best friend.

With its seemingly unlimited capacity and reliable connections, fiber is ideally suited to tap the full power of broadband. Fiber-optic cable (or just “fiber”) is a bundle of tiny strands of glass or plastic, each the width of a human hair, which carry waves of light to transmit data. Because photons move across glass more quickly than electrons across copper wire, fiber can transmit vast amounts of data over huge distances more quickly than copper—literally at the speed of light.

Speed you don’t have to share.

With fiber-optic technology, data is sent from the Internet backbone straight to your home using laser-generated pulses of light. There, an Optical Network Terminal (ONT) converts the light into data your computer can understand. Because the ONT is located at your home and not a shared location, other users’ Internet activity doesn’t slow down your performance at all.

More reasons why fiber is the best way to experience broadband internet:

Fiber is fastest
Fiber can support download speeds of 1Gbps and even 10Gbps (speed is limited only by existing technology and provider options).

Fiber is future-proof
It’s ready to handle new technologies and faster speeds when they become available.

Fiber is secure
You can purchase a personal fiber license that gives you a dedicated connection directly to the Internet.

Fiber is for everyone
All users in your home can stream entertainment, upload photos, game online, and video chat at the same time without affecting each others’ performance.

Fiber works
You can work from home via an always-on videoconference, collaborate on projects in real time, and securely access your company network.

Fiber adds value
A personal fiber license increases the worth of your property.

Other broadband options

Of course, fiber is not the only way to access broadband. Here’s a look at three other technologies that also provide broadband services.


Because it delivers Internet via existing copper phone lines, DSL is typically offered by phone companies, generally bundled with a voice landline. Though usually affordable, it is also the slowest of all these options (5–35 Mbps).


As another bundled service, cable Internet is supplied by cable-television providers and transmitted over existing coaxial cables. Though cable Internet users can sometimes see data rates of up to 500 Mbps, they’ll also experience much slower speeds during hours of peak demand (evenings and weekends), because bandwidth is shared with neighbors.


Developed for mobile devices such as smartphones and tablets, 4G LTE and 5G wireless (cellular data) technologies are now being used in some homes via wireless modem. Though fast and easy to install, wireless also introduces instability over its unwired “last mile” connection, compromising data that is usually sent over a fiber network anyway.

Now you have a better broadband choice.